Rabu, 23 Juli 2014

Facebook Makes Ads Manager Available On Mobile Devices

By Ayub Farooq


A big boost for Facebook Ads Managers as the company announces its newest development to help publishers manage their campaigns on the go. For campaign managers this gives then full functionality to manage, edit, pause and resume their campaigns via their smart phones or tablets. This means managing your campaign doesn't mean being tied to a desk all day anymore, but can be accomplished on the go, in traffic or waiting in the check out line.

You can use this new feature to pause or resume a campaign. This is ideal if you want to temporarily stop your ads from being displayed to users but do not have access to a computer at the moment. This could for instance allow you to make a few improvements to your campaign before you decide to resume it.

Anyone who has run a Facebook ad campaign knows that it is an ongoing, interactive project that needs almost constant modification, supervision and monitoring to be successful. Because of the format and functions Facebook offers its publishers, you can see in real time how an ad is performing and modify it if need be. The ability to accomplish all of this on the go will help campaigns be more successful and yield more likes and leads from the ads.

But if you're still in the Facebook ads game, then you haven't missed out or lost much. If anything, this is good news for you. With a new mobile way of dealing with your ads, you no longer have to plan your day around managing them.

Simply boot them up from your phone and get on with your life. You'll be amazed at how much time you save in a day when you're not concentrating on Facebook ads at home or in the office. If Facebook has finally done something right recently, it is definitely this development.

Facebook is releasing two apps that allow you to use Ads Manager on your phone. The apps are compatible with iOS and Android. This new feature allows you to make changes to your ad campaign while you are on the go.This new feature is not yet available to every advertiser. However, everyone should have access to the Ads Manager app over the following months. You will be able to access the Ads Manager from the app or from the Facebook mobile site.




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