Typically when you are writing a ton of articles, you will end up submitting them to multiple websites at once. This is typically a good thing, but you may find out that some of the links are no follow links. When you discover this, you may start to panic and think your website is going to get punished because of the links you have posted. Here are why some of the no follow links will actually help your website out.
Exposure: Too many content marketers get hung up with trying to reach the top of search engine results. Yes, they are important, but they are not the only focus one should have for their sponsorship.
Something else which the no follow links help out is they tend to help avoid spammers from taking over a website. Since the no follow links are not going to help get websites ranked, the spammers tend to avoid posting to these websites. So the search engines will also hold the sites in higher regard because of this aspect as well.
Content Matters: In the end, content will win over any other method that is employed to engage and woo the target market. Any individual that is clicking on links will want to sift through quality content instead of reading bland, repetitive material that does not serve any purpose.
The first algorithm update by Google was announced in 2012, and it was called Penguin. The goal of Penguin was to make the black hat websites rank lower in the search engine results. This meant that if Google believed that a website owner was trying to increase their PageRank artificially, the site was penalized. The trends for content marketing will continue to fluctuate. However, the foundation will always remain the same. Make sure that the content you produce is strong, and the audience connection is genuine. When these two factors are in place, link generation will become less of an issue.
Exposure: Too many content marketers get hung up with trying to reach the top of search engine results. Yes, they are important, but they are not the only focus one should have for their sponsorship.
Something else which the no follow links help out is they tend to help avoid spammers from taking over a website. Since the no follow links are not going to help get websites ranked, the spammers tend to avoid posting to these websites. So the search engines will also hold the sites in higher regard because of this aspect as well.
Content Matters: In the end, content will win over any other method that is employed to engage and woo the target market. Any individual that is clicking on links will want to sift through quality content instead of reading bland, repetitive material that does not serve any purpose.
The first algorithm update by Google was announced in 2012, and it was called Penguin. The goal of Penguin was to make the black hat websites rank lower in the search engine results. This meant that if Google believed that a website owner was trying to increase their PageRank artificially, the site was penalized. The trends for content marketing will continue to fluctuate. However, the foundation will always remain the same. Make sure that the content you produce is strong, and the audience connection is genuine. When these two factors are in place, link generation will become less of an issue.
About the Author:
YouTube.com - Blog Defender 2014 is a news review site that reveals the truths & myths by providing a Blog Defender 2014 Review.
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