Jumat, 12 April 2019

Long-Tail Keyword Questions Answered By Long Island SEO Specialists

By Arthur Williams


To be seen online, by as many people as possible, you have to invest in search engine optimization. While this is an extensive process, the rewards that it can yield are nothing short of invaluable. It's important to put in the work, though, which brings us to long-tail keywords, which can be used to achieve higher rankings. When it comes to this topic, here are some of the Long Island SEO inquiries that are worth asking.

"What, exactly, are long-tail keywords?" According to reputable authorities on marketing, fishbat.com for example, long-tail keywords are longer phrases that are used to help companies rank across different search engines. They tend to be anywhere from three to four words in length, too. While they are lengthier than broader SEO keywords, you will soon see that they are invaluable in their own right.

"Why should I spend time going after long-tail keywords?" First, they will help you expand your backlink portfolio. This is useful since it shows that you have a more natural presence online, which cannot be easily obtained if you focus on same keywords over time. Second, long-tail keywords tend to be less competitive, which is ideal for new businesses and those that haven't invested in much in Long Island SEO. The opportunities that said keywords offer shouldn't be ignored.

"How targeted can long-tail keywords be?" Depending on what your business entails, the long-tail keywords you go for can be as highly targeted as you like. For example, if you run a real estate agency in Long Island, you may want to focus on appealing to consumers within your area. For this reason, it would make sense to go after terms such as 'New York real estate agency' or 'real estate firms in New York.' This level of targeting can make one's SEO efforts more impactful.

"Is it possible to only use long-tail keywords?" Yes, but it's not ideal. After all, the best SEO strategies incorporate a variety of keywords that help with obtaining space in search engine results. Short and long-tail terms alike go a long way in helping businesses show up more prominently on Google, Yahoo, and other such engines. For those that are looking to make SEO a long-term effort, more keywords should be implemented.




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