If you haven't noticed already, Google's given their text ads a brand new look. AdSense text ads now have a new, updated font. They've also made some interesting changes to the call-to-action button.
The new font the ads use is Roboto, the same font Google uses on Android devices. The color palette is blue and grey. What's really interesting is what they've done with the call-to-action button. It has a different look and changes based on the type of ad unit used. Ads of different sizes will now have completely different call-to-action buttons.
The new ads appear to be far more touch friendly. These days, people are more likely to visit a site from a mobile device than a computer, so that's a very good thing. Hopefully, this will help advertisers to get far more traffic and publishers to get far more clicks.
The text of the ad can be displayed in larger characters. The old design put an emphasis on the title of the ad and the user had to look closely at the ad to notice the URL or the text. The new design makes the URL and the text a lot easier to notice, which means users can quickly understand what the ad is about and where it will take them. You should take a look at the new design created for Google Ads. Rethink the way your ads are worded now that the new design makes the different elements easier to notice.
As time progresses, so does the fast-paced improvements in telecommunications. Nowadays, people spend most of their time on their mobile phones and tablets 'surfing the net'. To make the AdSense campaigns more user-friendly, Google announced a launch of new ad styles. While the styles were still image and text ads, their sizes are being modified to accommodate the smaller screens of the mobile phones and tablets.
While this may seem unnecessary, it does provide some advantages to the website owner and the monetizing features of their store. The advertisers will be able to promote their ads without distorting the pages making the website more easily accessible and prompting return visits. Furthermore, the website will now be able to promote a range of AdSense ads including both image and text ads.
The new font the ads use is Roboto, the same font Google uses on Android devices. The color palette is blue and grey. What's really interesting is what they've done with the call-to-action button. It has a different look and changes based on the type of ad unit used. Ads of different sizes will now have completely different call-to-action buttons.
The new ads appear to be far more touch friendly. These days, people are more likely to visit a site from a mobile device than a computer, so that's a very good thing. Hopefully, this will help advertisers to get far more traffic and publishers to get far more clicks.
The text of the ad can be displayed in larger characters. The old design put an emphasis on the title of the ad and the user had to look closely at the ad to notice the URL or the text. The new design makes the URL and the text a lot easier to notice, which means users can quickly understand what the ad is about and where it will take them. You should take a look at the new design created for Google Ads. Rethink the way your ads are worded now that the new design makes the different elements easier to notice.
As time progresses, so does the fast-paced improvements in telecommunications. Nowadays, people spend most of their time on their mobile phones and tablets 'surfing the net'. To make the AdSense campaigns more user-friendly, Google announced a launch of new ad styles. While the styles were still image and text ads, their sizes are being modified to accommodate the smaller screens of the mobile phones and tablets.
While this may seem unnecessary, it does provide some advantages to the website owner and the monetizing features of their store. The advertisers will be able to promote their ads without distorting the pages making the website more easily accessible and prompting return visits. Furthermore, the website will now be able to promote a range of AdSense ads including both image and text ads.
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