Kamis, 25 Oktober 2018

Want To Rank On The Page 1 Of Google ? Do SEO White Hat.

By Ashok Panda


In the 21st century online marketing world, the importance of Search engine optimization is ever increasing. Many businesses have identified the importance of SEO and have started taking necessary measures in order to optimize their businesses and websites so that they can rank well in the search engine result page. Getting a better rank for a good keyword would help them get more visitors.

Optimizing a website for search engines should be of prime importance to businesses. Depending on the industry or niche and the end users, the content of the website should be planned and everything that needs to be done should be well documented and implemented.

The process of indexing is very complex. The search engine bots crawl billions of websites regularly and collect data which can be listed on the huge repository of the search engines. These data are retrieved when a search query is used by the human users to find information. The search engines scan through the huge data available and find the most meaningful data for that search query and display the best ones in the Search engine result page.

The Search engines use one or more complex algorithms which weigh the relevance of any indexed information with relation to a search query and make them available in the search engine result page and in turn the visitors can click on those results to visit those websites. The SEO ranking factors are not absolute, however are hypothesized based on the years of observation, research and analysis by the SEO community.

By adopting white hat SEO methods, one can ensure better results in SERP display and those results will be more sustainable. At the same time, the chances of penalty can be avoided by seo experts.




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