Jumat, 16 Desember 2016

Comparing Snapchat And Instagram Stories, With Long Island SEO

By Paula Hess


If you want to discuss the social media platforms that are used the most, room for conversation should be made for both Snapchat and Instagram. This is especially true when you consider that both platforms make use out of Stories. It's easy to compare Snapchat and Instagram Stories, however, which is what I'd like to get into today. Here are just a few talking points that Long Island SEO experts will be able to draw attention to.

The content of Snapchat and Instagram Stories differ in a few ways. According to companies like fishbat, Snapchat Stories seem to be taken in the moment, which makes sense given how immediate photos and videos are on this platform. Instagram Stories are longer-lasting by comparison, meaning that they can be preserved like pieces of history. While Snapchat focuses on immediacy, Instagram is comparatively more long-term.

Customization is another talking point where Instagram and Snapchat Stories seem to stand on different sides. If you have ever used Snapchat, you know that it comes with filters and the ability to draw. While these are fun, Instagram's features seem to be more complex, adding more in the way of drawing tools in order to help its Stories stand out. For those who want customization, it's in your best interest to evaluate both of these options.

Snapchat and Instagram Stories differ when it comes to the audiences being targeted, too. For example, Snapchat Stories are designed to reach those you have added to the app as your friends. Instagram Stories are broader in terms of who they reach, which means that you can appeal to comparatively more people. In any event, it's important to implement both tools so that you get the most bang for your proverbial buck.

Snapchat and Instagram Stories are engaging, to say the least, provided they're made well. Their goals seem to be the same, for the most part, but their differences should be noted as well. It's the differences in question that should compel you to use both in order to reach out to people. The more that you know about Stories across these platforms, the better you'll be able to use them for your digital marketing endeavors.




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