Minggu, 12 April 2015

Tumblr & 3 Pointers Amongst Online Marketing Companies

By Arthur Williams


Tumblr is, admittedly, one of the less utilized platforms amongst online marketing companies. Does this necessarily mean that this is a reflection of the site's worth? From what I have seen, a website like this is designed for engagement, which is especially worthwhile when you consider the broad audience that this website has. With that said, there's a certain way of going about utilizing Tumblr for the sake of broader marketing purposes.

No one can dispute the fact that Tumblr has an entertainment aspect to it. There are various interests to take into account, meaning that users of various ages, backgrounds, and demographics can be appealed to. It's a strong perk Tumblr has, which may be put to use by online marketing companies across the board. In order to utilize this microblogging more effectively, though, here are 3 of the strongest talking points illustrated by firms the likes of fishbat.

Tumblr, for those who do not know, can be used across different platforms. Yes, the actual website accessed via computers is strong, but does this necessarily mean that such a tool is the only one to utilize? Tumblr has its own mobile app to consider as well, which works relatively well across tablets and phones alike. If you require accessibility to the utmost degree, Tumblr is not much different from other social media platforms in this regard.

There are ideal posting times to consider when it comes to Tumblr, too. When you look at the broad audience this website has, you should know that it'd be a poor choice to post mostly during school and work hours, seeing as how your posts may be lost. Instead, think about engaging more so during the evening, or even on weekends. This added effort will only help that much more, especially when talking about the methods meant to create awareness.

Hashtags must also be utilized for the utmost success on Tumblr. Not only are these useful on Twitter, for the sake of awareness, but Tumblr users should know that they are just as effective for this very purpose. Just make sure that you incorporate hashtags which are relevant to the material as possible. This will make them more searchable, which can result in greater awareness. It's the most integral tip to consider, especially amongst newcomers on the site.




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