Jumat, 10 April 2015

Long Island SEO: Evaluating Facebook's Peer-To-Peer Payment

By Robert Sutter


Over the past few years, Facebook Messenger has become one of the quickest ways to get in contact with your friends and family members. For this reason, as well as a few others, it's undeniably one of the most attractive features on social media. It has been constantly developed, though, some of the most recent changes being money-related ones. As those in Long Island SEO can tell you, with Facebook Messenger, you may soon send money.

Wired posted an article that spoke about how Facebook Messenger will soon allow users to send money to friends and family members alike. What this means is that, along with services like Snapchat and Venmo, Facebook will be the next channel to get on board with this peer-to-peer payment structure. The social media focus cannot be overlooked, especially by those in Long Island SEO. A story like this deserves attention, given Facebook's name value, as firms such as fishbat can support.

I believe that this peer-to-peer payment structure, on the part of Facebook Messenger, is an effort by the social media network to match up to other payment services. Would it be fathomable to see Facebook go up against, for example, Amazon? It's difficult to say that results will be found early on, given just how much name value the latter has. However, it's a lofty endeavor that is more than worthy of attention, even by the greatest of skeptics.

What I think is the most important point of this story is that this payment structure is not going to be forced upon Facebook users. Simply put, if they do not want to enter their credit or debit card information, they do not have to. It's great for those who may be against entering said information, or are simply looking to see how early attempts come about. Forcing change is nothing short of negative, especially when it comes to social media activities.

One has to ask the question: will Facebook Messenger's payment feature prove to be useful in the long term? I am sure that the potential is there; it's just a matter of how well it'll be realized in the long term. While users are likely to test it out, even to see what the fuss is all about, it's going to take a greater level of effectiveness for said users to stay on. Only then will this new feature on the part of Facebook's popular messaging system, stand out on its own.




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