One of the most important factors when it comes to SEO is 'authority'. Google favors webmasters who have domains that are old, have a lot of incoming back-links and even better, have back-links from a wide range of domains.
Google also assigns authority rankings to domains, and a link from a domain that is considered authoritative is worth more than a link from a newer, less established, and less popular domain. This is important because it can be used as a guide for where you should try to source your links from.
One particularly good source of incoming links is YouTube. Building YouTube playlists that focus on specific topics is a good starting point for establishing yourself as an authority in whatever niche you are interested in. YouTube playlists enjoy good visibility in the search engines themselves, because they benefit from being hosted on a Google-owned service. This means that they get seen by a lot of people, and are good for traffic.
YouTube is becoming a very prominent figure when it comes to SEO. This is for a variety of reasons, however, many people know that YouTube is one of the most popular web 2.0 sites out right now. If you didn't know already, web 2.0 sites are one of the most effective sites to gain SEO authority from. To utilize YouTube, you should make a set of great quality videos for your website. All the while, you should make sure to organize them in playlists that contain your target keywords.
A great way to discover the web 2. 0 sites you should be using for both ranking opportunities on the sites themselves and for linking to your site, is to do keyword searches and look for the web 2.0 sites that appear on the first few pages. They will be different depending on your search. Just as a general example, some searches will have lots of video results so You Tube would be a good option. Some, like 'women's fashion tips' might have Pinterest on the first page.
If you have a lot of Read More or Continued links on your site, make these nofollow and make the links that have the keywords you want canonical so that Google understands their importance. There you have it, the reasons as to why utilizing both YouTube and internal links will allow you to gain great authority and see boosts in rankings. The above are just a couple of useful strategies. You should of course also aim to get as many incoming links as possible from other sources to promote your site.
Google also assigns authority rankings to domains, and a link from a domain that is considered authoritative is worth more than a link from a newer, less established, and less popular domain. This is important because it can be used as a guide for where you should try to source your links from.
One particularly good source of incoming links is YouTube. Building YouTube playlists that focus on specific topics is a good starting point for establishing yourself as an authority in whatever niche you are interested in. YouTube playlists enjoy good visibility in the search engines themselves, because they benefit from being hosted on a Google-owned service. This means that they get seen by a lot of people, and are good for traffic.
YouTube is becoming a very prominent figure when it comes to SEO. This is for a variety of reasons, however, many people know that YouTube is one of the most popular web 2.0 sites out right now. If you didn't know already, web 2.0 sites are one of the most effective sites to gain SEO authority from. To utilize YouTube, you should make a set of great quality videos for your website. All the while, you should make sure to organize them in playlists that contain your target keywords.
A great way to discover the web 2. 0 sites you should be using for both ranking opportunities on the sites themselves and for linking to your site, is to do keyword searches and look for the web 2.0 sites that appear on the first few pages. They will be different depending on your search. Just as a general example, some searches will have lots of video results so You Tube would be a good option. Some, like 'women's fashion tips' might have Pinterest on the first page.
If you have a lot of Read More or Continued links on your site, make these nofollow and make the links that have the keywords you want canonical so that Google understands their importance. There you have it, the reasons as to why utilizing both YouTube and internal links will allow you to gain great authority and see boosts in rankings. The above are just a couple of useful strategies. You should of course also aim to get as many incoming links as possible from other sources to promote your site.
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